--- title: Get to Know the CyberCoach Team – Unai Eguiguren Mota description: Get to Know the CyberCoach Team – Unai Eguiguren Mota image: https://blog.cybercoach.com/hubfs/Unai.png --- [![CyberCoach Full Logo with Bot Icon](https://blog.cybercoach.com/hubfs/CyberCoach_Full_Logo_Black-2.svg)](https://www.cybercoach.com?hsLang=en) - [English](https://blog.cybercoach.com/get-to-know-the-cybercoach-team-unai-eguiguren-mota) - [Español](https://blog.cybercoach.com/es/conoce-al-equipo-de-cybercoach-unai-eguiguren-mota) - [Português - Brasil](https://blog.cybercoach.com/pt-br/conheça-a-equipe-cybercoach-unai-eguiguren-mota) - PRODUCT ## CyberCoach at a glance An industry-changing platform built on peer-reviewed research: phishing, secure coding, and AI skills training, delivered directly in Teams, Slack, or the browser. ### [The Science Behind CyberCoach Why traditional phishing simulations don't work, according to peer-reviewed research from ETH Zurich.](https://www.cybercoach.com/science-behind-cybercoach?hsLang=en) ### [Is Phishing Simulation Legal Under GDPR? 9 steps GDPR requires before you phish your employees — and a new simulation approach that doesn't need any of them.](https://www.cybercoach.com/legal-basis-phishing-simulation?hsLang=en) ### [Pricing Flexible plans, also monthly. ](https://www.cybercoach.com/pricing?hsLang=en) ### [Blog Latest insights into security awareness and what's new with CyberCoach.](https://blog.cybercoach.com) ### [Customer Stories Read more about how CyberCoach has helped organizations across different industries modernize their approach to security and AI training. ](https://www.cybercoach.com/customer-stories?hsLang=en) ### [OT Security Training Targeted training for employees working with OT technology.](https://www.cybercoach.com/ot-security-training?hsLang=en) - [AI TRAINING](https://www.cybercoach.com/ai-security-training?hsLang=en) ## [AI Training The most comprehensive role-based AI security and productivity training — built to help employees use AI effectively and safely, and keep your organization compliant with the EU AI Act.](https://www.cybercoach.com/ai-security-training?hsLang=en) ### [AI Security Training Why choose CyberCoach for your AI security training needs?](https://www.cybercoach.com/ai-security-training?hsLang=en) ### [EU AI Act Training Requirements: What You Actually Have To Do AI literacy training has been mandatory since February 2025.  ](https://www.cybercoach.com/eu-ai-act-training-requirements?hsLang=en) - [FOR DEVELOPERS](https://www.cybercoach.com/secure-development-training-for-developers?hsLang=en) ## [For Developers Go beyond OWASP Top10 and offer hands-on interactive training for technical roles in secure coding and efficient use of AI. ](https://www.cybercoach.com/secure-development-training-for-developers?hsLang=en) ### [Secure Coding Skills Meet ISO/IEC 27001 or SOC 2 requirements for secure development practices with no-nonsense training for your developers and other technical roles, directly in Microsoft Teams or Slack chat. ](https://www.cybercoach.com/secure-development-training-for-developers?hsLang=en) - [COMPANY](https://www.cybercoach.com/about-us?hsLang=en) ## [About us We're growing into the most diverse training platform company on the planet.](https://www.cybercoach.com/about-us?hsLang=en) ### [About Us Get to know our international team.](https://www.cybercoach.com/about-us?hsLang=en) ### [Contact Us Get in touch.](https://www.cybercoach.com/contact-us?hsLang=en) ### [Careers We are hiring.](https://www.cybercoach.com/careers?hsLang=en) ### [Partner with us Learn more about our partner program.](https://www.cybercoach.com/partnerships?hsLang=en) - [English](https://blog.cybercoach.com/get-to-know-the-cybercoach-team-unai-eguiguren-mota) - [Español](https://blog.cybercoach.com/es/conoce-al-equipo-de-cybercoach-unai-eguiguren-mota) - [Português - Brasil](https://blog.cybercoach.com/pt-br/conheça-a-equipe-cybercoach-unai-eguiguren-mota) [FREE TRIAL](https://www.cybercoach.com/free-trial?hsLang=en) [GET A DEMO](https://meetings-eu1.hubspot.com/maria-bique/cybercoach-demo?uuid=88959d26-2ff7-4dd0-8ebd-dd43eb31443e) Work-Life-Balance # Get to Know the CyberCoach Team – Unai Eguiguren Mota Get to Know the CyberCoach Team – Unai Eguiguren Mota [Dana Paredes](https://blog.cybercoach.com/author/dana-paredes) Nov 13, 2024 [Growth Marketing](https://blog.cybercoach.com/tag/growth-marketing) [Modern Work](https://blog.cybercoach.com/tag/modern-work) [Security Awareness](https://blog.cybercoach.com/tag/security-awareness) [Security Culture](https://blog.cybercoach.com/tag/security-culture) [Work-Life-Balance](https://blog.cybercoach.com/tag/work-life-balance) ### Share this article [mailto:?subject=Check%20out%20https://blog.cybercoach.com/get-to-know-the-cybercoach-team-unai-eguiguren-mota&utm_medium=social&utm_source=email%20&body=Check%20out%20https://blog.cybercoach.com/get-to-know-the-cybercoach-team-unai-eguiguren-mota&utm_medium=social&utm_source=email](mailto:?subject=Check%20out%20https://blog.cybercoach.com/get-to-know-the-cybercoach-team-unai-eguiguren-mota&utm_medium=social&utm_source=email%20&body=Check%20out%20https://blog.cybercoach.com/get-to-know-the-cybercoach-team-unai-eguiguren-mota&utm_medium=social&utm_source=email) ### Subscribe ### Subscribe ![](https://blog.cybercoach.com/hubfs/Unai.png)   [Unai Eguiguren Mota](https://www.linkedin.com/in/unai-eguiguren/) joined our CyberCoach Growth Team as a Junior Growth Marketer this past June, bringing his talents all the way from Bilbao, Spain. Unai is focused on driving growth and marketing on a global scale. With a fresh perspective, Unai brings imaginative ideas and innovative tactics to the table, helping us navigate the ever-evolving world of growth marketing.  ## How Does Your Typical Day Look Like, Unai? "I love the variety of tasks and challenges that come my way each day. This dynamic environment of a growth company ensures that my workdays are always different. There’s always a buzz that keeps things exciting, whether I’m brainstorming content ideas, analyzing our performance, or creating engaging content for different platforms. Security and privacy impact every corner of our lives, making it easy to find fresh content ideas that showcase how we tackle security challenges head-on. There’s always something new to explore and share.  Working with LATAM markets sometimes means shifting my schedule to include evening hours for smoother marketing coordination. One of the best perks at CyberCoach is our four-day work week, which gives me the time to recharge, stay productive, and bring my best creative energy to work. This balance is key for my well-being and helps me keep my focus and enthusiasm strong. Recently, I also started coordinating webinars with cybersecurity experts, and it’s been amazing to see such high engagement from both participants and speakers. Clearly, there’s a demand for more of these in the future, and I have tons of ideas I’m excited to try out! Also, I’d like to invite all our customers, collaborators, and followers to share any ideas or requests for new webinar topics. If there's a theme you’re passionate about, or if you’d even like to join me in creating an episode, reach out—I’d love to hear from you and make it happen together." ## Why CyberCoach? What Makes You Happy at Your Work? "What I love most about CyberCoach is the social impact we’re aiming to make, and the shared vision of a safer world for everyone. Security and privacy matter to all of us, and with CyberCoach, we’re contributing to a safer digital space on a global scale. That mission truly inspires me! It’s amazing to be part of a team where everyone is dedicated to tackling customers’ security challenges with fresh, transformative ideas. Working at a company like CyberCoach also means constant growth and stepping out of my comfort zone, which is something I really value about my experience here. Every day brings a new opportunity to learn and push boundaries.  We're at the forefront of learning and understanding new phenomena like AI, which brings a wealth of possibilities along with new risks and ethical questions. I find this field absolutely fascinating, and that’s why I’m passionate about marketing our AI-related training programs, which aim to tackle these new challenges, along with all the other content in our ever-growing library of training topics. We’re constantly introducing new learning opportunities, and we’re here to make it engaging and impactful."  ## Similar posts Work-Life-Balance ### [Get to Know the CyberCoach Team – Juulia Hellgren](https://blog.cybercoach.com/get-to-know-the-cybercoach-team-juulia-hellgren?hsLang=en) Get to know the CyberCoach Team. First we will introduce you to Juulia and what does she feel about sales and the 4-day work week. Dana Paredes Jun 13, 2024 Security Culture ### [Get to Know the CyberCoach Team – Harshita Bhati](https://blog.cybercoach.com/get-to-know-the-cybercoach-team-harshita-bhati?hsLang=en) Get to Know the CyberCoach Team – Harshita Bhati Dana Paredes Jul 31, 2024 Work-Life-Balance ### [Get to Know the CyberCoach Team – Marcos Vinicius](https://blog.cybercoach.com/get-to-know-the-cybercoach-team-marcos-vinicius?hsLang=en) Get to Know the CyberCoach Team – Marcos Vinicius Dana Paredes Aug 22, 2024 ### Get notified of what's going on in AI and security awareness and compliance **Expert Tips:** Stay informed with curated content, expert opinions, and case studies that are relevant to your organization's security awareness strategy. **Special Offers:** Access to CyberCoach promotions and campaigns.  **Stay Informed:** Get the latest insights and updates on security and AI compliance trends, threats, and best practices delivered directly to your inbox. ![cybercoach_logo_white.svg.2023_03_15_16_58_04.0](https://blog.cybercoach.com/hubfs/cybercoach_logo_white.svg.2023_03_15_16_58_04.0.svg) ### Product - [For Developers](https://www.cybercoach.com/secure-development-training-for-developers?hsLang=en) - [AI Security](https://www.cybercoach.com/ai-security-training?hsLang=en) - [Manage Subscription](https://billing.stripe.com/p/login/28o4jRclF4gab1C6oo) - [FAQ](https://www.cybercoach.com/faq?hsLang=en) ### Connect - [Partner Program](https://www.cybercoach.com/partnerships?hsLang=en) - [Careers](https://www.cybercoach.com/careers?hsLang=en) - [For Media](https://www.cybercoach.com/media?hsLang=en) - [Contact Us](https://www.cybercoach.com/contact-us?hsLang=en) ### Legal - [Privacy](https://www.cybercoach.com/cybercoach-website-privacy?hsLang=en) - [General Terms](https://www.cybercoach.com/general-terms?hsLang=en) ### Company - [About Us](https://www.cybercoach.com/about-us?hsLang=en) - [Blog](https://blog.cybercoach.com) - [ESG Policy](https://www.cybercoach.com/esg-policy?hsLang=en) © 2026 CyberCoach All rights reserved ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Dana Paredes", "url" : "https://blog.cybercoach.com/author/dana-paredes" }, "dateModified" : "2024-11-13T08:47:33.479Z", "datePublished" : "2024-11-13T08:47:33.000Z", "headline" : "Get to Know the CyberCoach Team – Unai Eguiguren Mota", "image" : [ "https://blog.cybercoach.com/hubfs/Unai.png" ], "mainEntityOfPage" : { "@id" : "https://blog.cybercoach.com/get-to-know-the-cybercoach-team-unai-eguiguren-mota", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.cybercoach.com/hubfs/cybercoach_marketplace_icon.svg" }, "name" : "CyberCoach" } } ``` ```json { "@context" : "https://schema.org", "@id" : "https://www.cybercoach.com/#organization", "@type" : "Organization", "foundingDate" : "2019", "legalName" : "Cult Security", "logo" : "https://www.cybercoach.com/hubfs/CyberCoach_Full_Logo_Black-2.svg", "name" : "CyberCoach", "sameAs" : [ "https://www.linkedin.com/company/cult-security", "https://x.com/cybercoachUS", "https://www.instagram.com/cybercoachus/", "https://www.youtube.com/@CyberCoachOfficial" ], "url" : "https://www.cybercoach.com/" } ``` ```json { "@context" : "https://schema.org", "@id" : "https://www.cybercoach.com/#software", "@type" : "SoftwareApplication", "applicationCategory" : "BusinessApplication", "applicationSubCategory" : "Security awareness and AI skills training", "availableLanguage" : [ "English", "Spanish", "Portuguese (Brazil)", "Portuguese (Portugal)", "French", "Dutch", "German", "Swedish", "Finnish" ], "description" : "CyberCoach is a role-based security awareness, privacy and AI skills training platform that runs as a conversational app inside Microsoft Teams, Slack or a web browser. Employees practice AI skills and responding to social engineering in short, psychologically safe scenario-based sessions. Learning is anonymous while successful completions are recorded per user so the organization can evidence training completion for compliance. CyberCoach can also run on pseudonymous identifiers such as Slack or Microsoft UUIDs, with no personal data shared with CyberCoach.", "featureList" : [ "Conversational phishing and social engineering challenges", "Role-based training programs for technical and non-technical roles", "AI security and AI use training", "Secure coding training for developers", "OT security training", "Custom content creation", "Compliance assessments (ISO/IEC 27001, GDPR, AI compliance)", "Anonymous learning with per-user completion records for compliance", "Optional pseudonymous deployment using Slack or Microsoft UUIDs" ], "name" : "CyberCoach", "offers" : [ { "@type" : "Offer", "description" : "Cover the basics.", "name" : "Starter", "price" : "49", "priceCurrency" : "EUR" }, { "@type" : "Offer", "description" : "Broad topic coverage, custom content, hosted kick-off.", "name" : "Advanced", "price" : "159", "priceCurrency" : "EUR" }, { "@type" : "Offer", "description" : "Full coverage, 24/7 AI chat, compliance assessments, hosted kick-off.", "name" : "Complete", "price" : "179", "priceCurrency" : "EUR" } ], "operatingSystem" : "Microsoft Teams, Slack, Web browser, iOS, Android", "publisher" : { "@id" : "https://www.cybercoach.com/#organization" }, "url" : "https://www.cybercoach.com/" } ``` ```json { "@context" : "https://schema.org", "@id" : "https://www.cybercoach.com/#faq", "@type" : "FAQPage", "mainEntity" : [ { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "CyberCoach is a security awareness, privacy and AI skills training platform that runs inside Microsoft Teams, Slack or a web browser. Employees practice role-based skills such as responding to social engineering, ethical and productive use of AI and even secure coding skills in short conversational scenarios. Learning is anonymous, while successful completions are stored so the organization can evidence training completion for compliance frameworks such as ISO/IEC 27001 and SOC 2." }, "name" : "What is CyberCoach?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Yes, but not by sending deceptive emails to employees. CyberCoach uses conversational phishing challenges in which employees practice recognizing and responding to social engineering scenarios in Teams, Slack or the browser. Peer-reviewed research, including Lain et al. (ETH Zurich, 2022 and 2024), finds that traditional email-based simulated phishing does not reduce risk and can increase misplaced trust in the inbox." }, "name" : "Does CyberCoach do phishing tests?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "No. Learning is anonymous: how an employee answered a training scenario is never visible to managers or administrators. What is recorded is successful completion, so the organization can evidence who has completed required training for compliance purposes. This is privacy by design: the sensitive part of the interaction stays private, and only the completion fact is retained." }, "name" : "Are individual employee answers visible to managers?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Yes. CyberCoach can be deployed using pseudonymous identifiers, such as Slack or Microsoft UUIDs, so no personal data is shared with CyberCoach. Compliance reporting still works: the mapping between a UUID and a real person is resolved only for authenticated and authorized administrators within the customer's own organization." }, "name" : "Can CyberCoach be used without sharing personal data?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "CyberCoach supports security awareness and secure development training requirements under ISO/IEC 27001 and SOC 2, and includes assessments covering ISO 27001, GDPR and AI compliance on the Complete plan." }, "name" : "Which compliance requirements does CyberCoach support?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "CyberCoach is available in English, Spanish, Portuguese (Brazil), Portuguese (Portugal), Polish, French, Dutch, German, Swedish, Norwegian, Danish and Finnish, with more languages in development." }, "name" : "Which languages does CyberCoach support?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Plans start at 49 EUR per month for Starter, 159 EUR per month for Advanced and 179 EUR per month for Complete, available monthly or yearly, including through the Microsoft Azure Marketplace." }, "name" : "How much does CyberCoach cost?" } ] } ```